Asia-Pacific Power List 2024: Hanks Lee, AS Watson Group | Analysis

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Hanks Lee 

Director, corporate communications and Watsons brand marketing
AS Watson Group
Hong Kong
Member since 2023

Having joined AS Watson Group in 2011, Hanks Lee has spent over a decade elevating brands and transforming industries with his innovative and purpose-driven marketing approach. Most notably, he pioneered Watsons’ entry into the derma-cosmetics space in Hong Kong, thrusting household names like Vichy, La Roche-Posay, and Skinceuticals into the beauty industry’s limelight.

Lee’s marketing acumen quickly propelled him to…



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