Asia-Pacific consumers are increasingly focusing on proactive health and wellness management, according to a report by Bain & Company released on Wednesday. The survey, conducted in 2023, saw an approximate 85% of respondents express interest in healthcare maintenance and lifestyle adjustments, an increase of six percentage points from the 2021 survey.
“Consumers are increasingly seeking a single touchpoint for care, thanks to technological advancements in AI and health tech,” said Vikram Kapur, head of Bain & Company’s APAC Healthcare…